Press Release

Al Jalila Foundation launches Glamour for Good offering patients a day of luxurious pampering

Al Jalila Foundation has launched the first Glamour for Good initiative bringing together four ladies – Fina, Marwa, Sarah and Sharifa – with various health conditions for a full day of luxurious pampering and red carpet treatment at Palazzo Versace Dubai. The initiative complements the medical treatment program, A’awen, to spread hope and happiness to patients who have been affected by chronic illness and other serious medical conditions.

Glamour for Good was supported by Palazzo Versace Dubai who provided a 3 bedroom luxury residence for the day which began with a visit to The SPA where the ladies were treated to massages and facials followed by lunch at the acclaimed Vanitas restaurant. The afternoon was dedicated to hair styling, manicures and pedicures provided by Sisters Beauty Lounge. Makeup artist Laure Sejean gave the ladies a full makeover with beauty products sponsored by Kat Von D, Marc Jacobs and Caudalie. The ladies were styled by Marianne Azhari from True Reflections and dressed in beautiful garments sponsored by So Chic, Alanoud Badr, Nadine Chammas, Nadia Saleh and abayas by NM Boutique. The entire day was documented and each lady was treated to a special photoshoot by the talented Uschi Irani.

Ayesha Shahdad, head of A’awen treatment program at Al Jalila Foundation, said: “With the support of our partners and donors we are able to offer life transforming treatment to patients. Our patients come from all walks of life, nationalities and backgrounds and have gone through some traumatic experiences due to their medical conditions and, all too often, life’s indulgences have been pushed aside. Through the Glamour for Good initiative we are thrilled to give these courageous women the extra special care and attention they deserve, offering them a distraction from their daily cares and the chance to enjoy a day of luxurious pampering.”

The ladies concluded the day enjoying afternoon tea in Mosaico in the opulent hotel lobby lounge. All were styled from head to toe in couture and wearing exquisite jewellery on loan from Damas with a total value of AED 300,000. As an extra special treat, Damas surprised each of the ladies with a gift of the Al Jalila Foundation ‘Key of Hope’, a beautiful limited edition pendant created exclusively for Al Jalila Foundation.

It was a day of friendship, happiness and renewed hope. Sharifa, who was bed ridden for several years before her knee replacement exclaimed “My life has changed with the support from Al Jalila Foundation; I am living my life without limitation now and I really enjoyed this special day.” Individually the ladies expressed their appreciation for the beautiful day of pampering even remarking: “I felt like a princess for a day.” said Fina who has suffered from debilitating rheumatism most of her life. “I was overwhelmed with the love and support from everyone” said Marwa who had undergone treatment after a recent heart transplant. Sarah, a breast cancer survivor, remarked “The very generous gift we received from Damas at the end of the day was a true symbol of hope and positivity for the future.”

Through Glamour for Good, Al Jalila Foundation hopes to give patients the opportunity to tell their stories, to be celebrated for their courage in the face of adversity and the chance to inspire others going through health challenges. Al Jalila Foundation, through its A’awen program, has supported over 432 patients including 125 women affected by a number of chronic illnesses such as cancer, cardiovascular disease and other serious health conditions.